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CustomerCentric Selling - Bosworth, Michael T, and Holland, John R, and Visgatis, Frank
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The Web has changed the game for your customers-and, therefore, for you. Now, CustomerCentricSelling, already recognized as one of the premiermethodologies for managing the buyer-sellerrelationship, helps you level the playing field soyou can reach clients when they are ready to buyand create a superior customer experience. Your business and its people need to be"CustomerCentric"-willing and able to identifyand serve customers' needs in a world wherecompetition waits just a mouse-click away.Traditional wisdom has long held ...

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CustomerCentric Selling 2010, McGraw-Hill Companies, New York, NY

ISBN-13: 9780071637084

2nd Revised, Expanded edition

Hardcover

CustomerCentric Selling 2003, McGraw-Hill Companies, New York, NY

ISBN-13: 9780071425452

Hardcover