Dev Patnaik

Dev Patnaik is an adjunct professor at Stanford University, where he teaches a course called Needfinding. In the class, students draw upon methods from social science, design and business strategy to discover insights about ordinary people and create new products and services. He is the CEO of Jump Associates, a strategy and innovation firm. Jump helps companies create new businesses and reinvent existing ones. Jump works with some of the world's most admired companies, including GE, Samsung,...See more

Dev Patnaik is an adjunct professor at Stanford University, where he teaches a course called Needfinding. In the class, students draw upon methods from social science, design and business strategy to discover insights about ordinary people and create new products and services. He is the CEO of Jump Associates, a strategy and innovation firm. Jump helps companies create new businesses and reinvent existing ones. Jump works with some of the world's most admired companies, including GE, Samsung, Target and Virgin. See less