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The Tipping Point: How Little...
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Everything I Know about...
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Continuous Discovery Habits:...
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Alchemy: The Dark Art and...
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Hooked: How to Build Habit...
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How Brands Grow: What...
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The 22 Immutable Laws of...
Al Ries,
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Purple Cow: Transform Your...
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All Marketers Are Liars: The...
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Why We Buy: The Science of...
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The Hacking of the American...
Robert H Lustig
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The Lean Product Playbook:...
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Testing Business Ideas: A...
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Interviewing Users: How to...
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Think Like Your Customer: A...
Bill Stinnett
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Buyology: Truth And Lies...
Martin Lindstrom
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Decoded: The Science Behind...
Phil P. Barden
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Better Brand Health: Measures...
Jenni Romaniuk
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How Customers Think:...
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Asking Questions: The...
Norman M Bradburn,
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Basic Marketing Research ...
Tom J Brown,
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