Corporate Communication (7th edition)
Corporate Communication stresses the importance of creating a coordinated corporate communication system, and describes how organizations can benefit from important strategies and tools to stay ahead of the competition. Cases and examples of company situations relate to the chapter, and highlight the strategies companies have used to stay ahead. These cases provide readers with the opportunity to participate in real decisions that managers had to make on a variety of real problems.
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Corporate Communication stresses the importance of creating a coordinated corporate communication system, and describes how organizations can benefit from important strategies and tools to stay ahead of the competition. Cases and examples of company situations relate to the chapter, and highlight the strategies companies have used to stay ahead. These cases provide readers with the opportunity to participate in real decisions that managers had to make on a variety of real problems.
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2016, McGraw-Hill Education (Asia)
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Very Good
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ISBN:
9814636193
ISBN-13:
9789814636193
Pages:
320
Publisher:
McGraw-Hill Education (Asia)
Published:
2016
Language:
English
Alibris ID:
18042586969
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Very good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
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Edition:
2016, McGraw-Hill Education (Asia)
Paperback,
Good
Details:
ISBN:
9814636193
ISBN-13:
9789814636193
Pages:
320
Edition:
7th Revised edition
Publisher:
McGraw-Hill Education (Asia)
Published:
2016
Language:
English
Alibris ID:
18098131144
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Good. International edition. Ship within 24hrs. Satisfaction 100% guaranteed. APO/FPO addresses supported.
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Edition:
2016, McGraw-Hill Education (Asia)
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New
Available Copies: 10+
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ISBN:
9814636193
ISBN-13:
9789814636193
Pages:
320
Publisher:
McGraw-Hill Education (Asia)
Published:
2016
Language:
English
Alibris ID:
18118791867
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New, SoftCover International edition. Different ISBN and Cover image but contents are same as US edition. Satisfaction guaranteed! !
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Edition:
2016, McGraw-Hill Education (Asia)
Paperback,
New
Available Copies: 7
Details:
ISBN:
9814636193
ISBN-13:
9789814636193
Pages:
320
Publisher:
McGraw-Hill Education (Asia)
Published:
2016
Language:
English
Alibris ID:
18109415905
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2022,
McGraw-Hill Companies
ISBN-13: 9781264330263
Unknown binding
2022,
McGraw Hill Education
ISBN-13: 9781265485047
Unknown binding
2016,
McGraw-Hill Education (Asia), Singapore
ISBN-13: 9789814636193
7th edition
Paperback
2015,
McGraw-Hill Inc.,US, New York
ISBN-13: 9780073403274
7th edition
Paperback
2012,
McGraw-Hill Professional
ISBN-13: 9780073403175
6th edition
Paperback
2009,
McGraw Hill Higher Education, London
ISBN-13: 9780071276153
5th edition
Paperback
2006,
McGraw Hill Higher Education, London
ISBN-13: 9780071254113
4th edition
Paperback
1997,
Irwin Professional Publishing, New York
ISBN-13: 9780256217230
2nd edition
Paperback
All Editions of Corporate Communication
very readable
The information is very current and the presentation is very easy to read.
This is one texbook that doesn't put me to sleep
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