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Entry Strategies for International Markets (Revised & Expanded edition)

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Entry Strategies for International Markets - Root, Franklin R
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Sage Advice on Going Global Root's perspective is extremely insightful, and clearly the work of one who knows his topics from personal experience. It encapsulates what some of us have taken decades to learn through trial and error. --Larry D. Bouts, president, International Division, Toys-R-Us, Inc. The North American Free Trade Agreement, the new European common market, and the opening of Eastern Europe--among other recent geopolitical developments--have created unprecedented opportunities for American companies ...

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Entry Strategies for International Markets 2000, Lexington Books, New York, NY

ISBN-13: 9780029269039

2nd Revised, Expanded edition

Hardcover

Entry Strategies for International Markets 1998, Jossey-Bass, San Francisco, CA

ISBN-13: 9780787945718

Revised & Expanded edition

Trade paperback

Entry Strategies for International Markets 1994, Jossey-Bass, New York, NY

ISBN-13: 9780029269046

Revised, Expanded edition

Trade paperback

Entry Strategies for International Markets 1987, Lexington Books

ISBN-13: 9780669137026

Unknown binding

Entry Strategies for International Markets 1986, Lexington Books

ISBN-13: 9780669137019

Hardcover