Gives you every tested and proven rule, tool, guideline, and trick of the trade for writing sales letters that will light up your cash register, make your phone ring off the hook, and fill your in-basket with business. Packed with hundreds of examples of letters that make and break the rules, along with tips on what works, what doesn't, and why. You'll discover how to: -- Get big results with every letter -- Grab and hold your reader's attention -- Showcase your message -- Close with a bang (not a whimper) -- Get your ...
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Gives you every tested and proven rule, tool, guideline, and trick of the trade for writing sales letters that will light up your cash register, make your phone ring off the hook, and fill your in-basket with business. Packed with hundreds of examples of letters that make and break the rules, along with tips on what works, what doesn't, and why. You'll discover how to: -- Get big results with every letter -- Grab and hold your reader's attention -- Showcase your message -- Close with a bang (not a whimper) -- Get your envelope opened every time
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Seller's Description:
Good. Good condition. Very Good dust jacket. 2nd edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.
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Seller's Description:
Fair. Item in acceptable condition including possible liquid damage. As well answers may be filled in. May be missing DVDs, CDs, Access code, etc. 100%Money-Back Guarantee! Ship within 24 hours! !
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Fair. Item in acceptable condition including possible liquid damage. As well answers may be filled in. May be missing DVDs, CDs, Access code, etc. 100%Money-Back Guarantee! Ship within 24 hours! !