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Cybertalk That Sells - Lewis, Herschell Gordon, and Lewis, H G, and Murphy, Jaime
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A one-volume "creative thesarus", this guide to creating Web pages that sell is ideal for users who need instant access to the key words, phrases, and basic strategies that will increase the persuasive power and appeal of their sales messages on the Net.

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Cybertalk That Sells 1998, McGraw-Hill Companies, Chicago, IL

ISBN-13: 9780809229239

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