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Young consumers Books

Zconomy: How Gen Z Will Change the Future of Business--And What to Do about It Zconomy: How Gen Z Will...

Jason R Dorsey
Buy from $7.38

Born to Buy: A Groundbreaking Expos? of a Marketing Culture That Makes Children Believe They Are What They Own. (USA Today) Born to Buy: A Groundbreaking...

Juliet B Schor
Buy from $1.35

Liberating Youth from Adolescence Liberating Youth from...

Jeremy Paul Myers
Buy from $12.06

Critical Perspectives on Diversity, Equity, and Inclusion in Marketing Critical Perspectives on...

Ayantunji Gbadamosi (Editor)
Buy from $195.21

Start Your Own Kid Focused Business and More: Party Planning, Cooking Classes, Gift and Bath Products, Plus-Sized Clothing, Educational Toys and G Start Your Own Kid Focused...

Entrepreneur Press
Buy from $11.69

Marketing to Generation X Marketing to Generation X

Karen Ritchie
Buy from $8.22

Dancing with Digital Natives: Staying in Step with the Generation That's Transforming the Way Business Is Done Dancing with Digital Natives:...

Michelle Manafy (Editor), Heidi Gautschi (Editor)
Buy from $9.35

Street Trends: How Today's Alternative Youth Cultures Are Creating Tomorrow's Mainstream Street Trends: How Today's...

Janine Lopiano-Misdom, Joanne de Luca
Buy from $9.92

Kids as Customers: A Handbook of Marketing to Children Kids as Customers: A Handbook...

Professor James U McNeal
Buy from $8.26

Chasing Youth Culture and Getting it Right: How Your Business Can Profit by Tapping Today's Most Powerful Trendsetters and Tastemakers Chasing Youth Culture and...

Tina Wells
Buy from $9.98

Advertisements Advertisements

Sean Connolly
Buy from $0.99

Does Advertising Promote Substance Abuse? Does Advertising Promote...

Lori Newman (Editor)
Buy from $72.24

Life Phases, Mobility and Consumption: An Ethnography of Shopping Routes Life Phases, Mobility and...

Helene Brembeck, Niklas Hansson
Buy from $52.84

Rethinking Children as Consumers: The changing status of childhood and young adulthood Rethinking Children as...

Cyndy Hawkins (Editor)
Buy from $50.25

Youth Lifestyles in a Changing World Youth Lifestyles in a...

Dr. Steven Miles
Buy from $5.58

Jugendkonsum: Empirische Untersuchungen Uber Konsummuster, Freizeitverhalten Und Soziale Milieu Bei Jugendlichen in Der Bundesrepublik Deutschland Jugendkonsum: Empirische...

Elmar Lange
Buy from $56.41

Youth Marketing to Digital Natives Youth Marketing to Digital...

Wided Batat
Buy from $44.63

Adolescents, Family and Consumer Behaviour: A Behavioural Study of Adolescents in Indian Urban Families Adolescents, Family and...

Harleen Kaur, Chandan Deep Singh
Buy from $27.55

Rational Exuberance: The Influence of Generation X on the New American Economy Rational Exuberance: The...

Meredith Bagby
Buy from $11.89

Was There a Pepsi Generation Before Pepsi Discovered It?: Youth-Based Segmentation in Marketing Was There a Pepsi Generation...

Stanley C Hollander, Richard Germain
Buy from $14.07

Economic Socialization: The Economic Beliefs and Behaviours of Young People Economic Socialization: The...

Peter Lunt (Editor), Adrian Furnham (Editor)
Buy from $59.21

The youth market; its dimensions, influence, and opportunities for you The youth market; its...

Melvin Helitzer, Carl Heyel
Buy from $13.02

Comunicacao, Consumo E Espaco Urbano: Novas Sensibilidades NAS Culturas Jovens Comunicacao, Consumo E Espaco...

Everardo P Guimaraes Rocha
Buy from $186.39

La Cultura Dei Giovani Europei Alle Soglie del 2000: Religione, Valori, Politica E Consumi La Cultura Dei Giovani...

Luigi Tomasi
Buy from $128.41

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