The 7 th Edition of Managerial Economics continues to provide real-world examples and necessary decision-making skills for making thoughtful and advantageous managerial decisions. Samuelson & Marks build on their strong behavioral coverage to better target this current and "hot topic" in business. This new edition includes general updates and revisions throughout including updated sections on behavioral economics, game theory, and price theory, and new problems for every chapter. The authors improve on existing content ...
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The 7 th Edition of Managerial Economics continues to provide real-world examples and necessary decision-making skills for making thoughtful and advantageous managerial decisions. Samuelson & Marks build on their strong behavioral coverage to better target this current and "hot topic" in business. This new edition includes general updates and revisions throughout including updated sections on behavioral economics, game theory, and price theory, and new problems for every chapter. The authors improve on existing content and integrate more of this content throughout. The biggest section is on the interface between public and private. The text integrates theory with extensive real-world applications throughout which makes it more accessible. The presentations begin simply and are progressively applied to more and more challenging applications.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1400grams, ISBN: 9781118041581.
Book arrived quick was in mint condition and was they exact book I needed.
yeltsin
Mar 7, 2010
Goodish introduction, but too easy on the maths
A rather good introduction to the basic principles of microeconomics, but not to be used as a stand-alone university textbook.
As the name suggests, it comes at the subject from a managerial, corporate point of view (as opposed to eg welfare economic analysis).
A bit wordy at times, and severly lacking in mathematical rigour, this makes a good high school textbook, and a good introductory text at university level. If, that is, one adds some extra material to give some of the necessary mathematical tools.
If looking for only one book for self-study, I'd go straight for a book like Varians Intermediate Microeconomics. This book is - sadly - too weak on game theory and maths to use as a stand-alone university text.