This guide to strategically planning a menu offers a wealth of information on designing and pricing for profit. Contents include a new section on the psychological aspects of menu pricing, expanded coverage of health-food, ethnic, and international menus, and additional terms for enhancing menu descriptions.
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This guide to strategically planning a menu offers a wealth of information on designing and pricing for profit. Contents include a new section on the psychological aspects of menu pricing, expanded coverage of health-food, ethnic, and international menus, and additional terms for enhancing menu descriptions.
Read Less
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Seller's Description:
Good. Boston, MA: CBI Publishing Company, 1980. 4to paperback. xii+1965pp. Illustrations. Good book. (Food Service, Restaurant Management, Menu Design) Inquire if you need further information.