Strategic Copywriting is a detailed how-to guide on techniques for writing and designing ads in newspapers, magazines, and other print media, as well as those broadcast on radio and television. Edd Applegate walks the reader through the proven principles of writing advertisements, analyzing real ads to illustrate why certain words, phrases, and techniques are used and how they are-or aren't-effective in attracting consumers.
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Strategic Copywriting is a detailed how-to guide on techniques for writing and designing ads in newspapers, magazines, and other print media, as well as those broadcast on radio and television. Edd Applegate walks the reader through the proven principles of writing advertisements, analyzing real ads to illustrate why certain words, phrases, and techniques are used and how they are-or aren't-effective in attracting consumers.
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Add this copy of Strategic Copywriting: How to Create Effective to cart. $9.68, good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2004 by Rowman & Littlefield Publishers.
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Very good. The cover is clean and looks almost new. Unread copy. Text is like-new. Ships fast. Expedited shipping available at checkout for domestic orders.
Add this copy of Strategic Copywriting: How to Create Effective to cart. $36.12, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2004 by Rowman & Littlefield Publisher.
Add this copy of Strategic Copywriting: How to Create Effective to cart. $65.22, new condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2004 by Rowman & Littlefield Publisher.
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