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Seller's Description:
Very good. Ex-library. Includes CD. 100 p. Audience: College/higher education; Professional and scholarly. LCCN 2001278794 Type of material Book Personal name Mason, Charlotte H. Main title The marketing game! : with student CD-Rom / Charlotte H. Mason, William D. Perreault, Jr. Edition 3rd ed. Published/Created Boston: McGraw-Hill/Irwin, c2002. Description xviii, 100 p. : ill., forms; 28 cm. + 1 computer optical disc (4 3/4 in. ) ISBN 0256139881 LC classification HF5415.135. M39 2002 Related names Perreault, William D. Subjects Marketing--Decision making. Management games. Notes System requirements for computer disc: Window 95/NT98/2000/ME; 3MB of free RAM; tutorials require a multimedia PC (with sound) and CD-drive; TMGftp requires an Internet connection. Includes index. Dewey class no. 658.8/02