Here is innovative travel and marketing research that explores the integral global nature of tourism. It features original empirical research by tourism scholars representing a variety of locations worldwide including North America, the Caribbean, Eastern Europe, Germany, Indonesia, Korea, the Netherlands, The United Kingdom, and Zambia. The geographically diverse chapters in Global Tourist Behavior present research on marketing places to tourists, tourists' knowledge of culture, issues in cross-cultural tourism, tourism ...
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Here is innovative travel and marketing research that explores the integral global nature of tourism. It features original empirical research by tourism scholars representing a variety of locations worldwide including North America, the Caribbean, Eastern Europe, Germany, Indonesia, Korea, the Netherlands, The United Kingdom, and Zambia. The geographically diverse chapters in Global Tourist Behavior present research on marketing places to tourists, tourists' knowledge of culture, issues in cross-cultural tourism, tourism channels and distribution systems, international tourism and marketing, expert systems in tourism marketing management, impact of mega events, and health tourism.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In poor condition, suitable as a reading copy. Library sticker on front cover. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 550grams, ISBN: 9780789000965.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 550grams, ISBN: 9780789000965.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 550grams, ISBN: 9780789000965.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Very good. 8vo, paperback. Vg condition. Shallow curve/curl to lower corner of cover; contents bright & clean, binding tight. 271 pp. Also published as Journal of International Consumer Marketing, Volume 6, Numbers 3/4, 1994.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 700grams, ISBN: 9781560244714.