This short text reflects the mainstream coverage found in McCarthy and Perreault's text "Basic Marketing". It is a leaner text with coverage written specifically for faster-paced courses requiring less detail.
Read More
This short text reflects the mainstream coverage found in McCarthy and Perreault's text "Basic Marketing". It is a leaner text with coverage written specifically for faster-paced courses requiring less detail.
Read Less
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Condition: Reverse
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Pub Date: Reverse
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Edition: 1991, Irwin Professional Publishing
Paperback,
Very Good
Details: ISBN:
0256093237
ISBN-13:
9780256093230
Pages:
526
Edition:
5th edition
Publisher:
Irwin Professional Publishing
Published:
1991
Language:
English
Alibris ID:
12209684052
Shipping Options: Standard Shipping: $4.74
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Seller's Description: Very good.
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Edition: 1991, Irwin Professional Publishing
Paperback,
Good
Details: ISBN:
0256093237
ISBN-13:
9780256093230
Pages:
526
Edition:
5th edition
Publisher:
Irwin Professional Publishing
Published:
1991
Language:
English
Alibris ID:
17404415627
Shipping Options: Standard Shipping: $4.74
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Seller's Description: This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1400grams, ISBN: 9780256093230.
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Edition: 1991, Irwin Professional Publishing
Hardcover,
Good
Details: ISBN:
0256093237
ISBN-13:
9780256093230
Pages:
526
Edition:
5th edition
Publisher:
Irwin Professional Publishing
Published:
1991
Language:
English
Alibris ID:
17723403532
Shipping Options: Standard Shipping: $4.74
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Seller's Description: Good. 1991. 5th Edition. Hardcover. No dust jacket. Rebound in modern red cloth.....We ship daily from our warehouse.
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Edition: 1982, R.D. Irwin
Softcover,
Very Good
Details: ISBN:
0256026483
ISBN-13:
9780256026481
Edition:
Rev
Publisher:
R.D. Irwin
Published:
1982
Language:
English
Alibris ID:
18022210394
Shipping Options: Standard Shipping: $4.74
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Seller's Description: Very good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
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Edition: 1982, R.D. Irwin
Softcover,
Good
Details: ISBN:
0256026483
ISBN-13:
9780256026481
Edition:
Rev
Publisher:
R.D. Irwin
Published:
1982
Language:
English
Alibris ID:
18041269104
Shipping Options: Standard Shipping: $4.74
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Seller's Description: Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
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Edition: 1991, Irwin Professional Publishing
Hardcover,
Very Good
Details: ISBN:
0256093237
ISBN-13:
9780256093230
Pages:
526
Edition:
5th edition
Publisher:
Irwin Professional Publishing
Published:
1991
Language:
English
Alibris ID:
18097961832
Shipping Options: Standard Shipping: $4.74
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Seller's Description: Very good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
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Edition: 1991, Irwin Professional Publishing
Hardcover,
Good
Details: ISBN:
0256093237
ISBN-13:
9780256093230
Pages:
526
Edition:
5th edition
Publisher:
Irwin Professional Publishing
Published:
1991
Language:
English
Alibris ID:
18112780111
Shipping Options: Standard Shipping: $4.74
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Seller's Description: Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
Hide Details ▴
Edition: 1991, Irwin Professional Publishing
Hardcover,
Good
Details: ISBN:
0256093237
ISBN-13:
9780256093230
Pages:
526
Edition:
5th edition
Publisher:
Irwin Professional Publishing
Published:
1991
Language:
English
Alibris ID:
16624613381
Shipping Options: Standard Shipping: $4.74
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Seller's Description: Good. Good condition. Highlighting inside. 5TH Edition.
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Edition: 1988, Irwin Professional Publishing
Paperback,
Good
Details: ISBN:
0256060096
ISBN-13:
9780256060096
Pages:
512
Edition:
4th edition
Publisher:
Irwin Professional Publishing
Published:
1988
Language:
English
Alibris ID:
18071976594
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Seller's Description: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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Edition: 1982, R.D. Irwin
Softcover,
Good
Details: ISBN:
0256026483
ISBN-13:
9780256026481
Edition:
Rev
Publisher:
R.D. Irwin
Published:
1982
Language:
English
Alibris ID:
18070561953
Shipping Options: Standard Shipping: $4.74
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Seller's Description: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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ISBN-13: 9780256093230
5th edition
Unknown binding
ISBN-13: 9780256060096
4th edition
Hardcover
ISBN-13: 9780256033007
3rd Revised edition
Hardcover
ISBN-13: 9780256026481
Rev
Softcover
ISBN-13: 9780256021424
Unknown binding
All Editions of Essentials of Marketing
Books by E Jerome McCarthy
