Artificial Intelligence in Marketing

Review of Marketing Research pushes the boundaries of marketing--broadening the marketing concept to make the world a better place. Here, leading scholars explore how marketing is currently shaping, and being shaped by, the evolution of Artificial Intelligence (AI). Read More

Review of Marketing Research pushes the boundaries of marketing--broadening the marketing concept to make the world a better place. Here, leading scholars explore how marketing is currently shaping, and being shaped by, the evolution of Artificial Intelligence (AI). Read Less

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  	This is a digital edition of this title. Buy eBook Lifetime Access: $148.00 Title: Artificial Intelligence in Marketing by K. Sudhir Olivier Toubia Publisher: Emerald Publishing Ltd Print ISBN: 9781802628760, 1802628762 eText ISBN: 9781802628777 Edition: 2023 Format: EPUB eBook	$148.00 Buy eBook This is a digital eBook Nothing will be shipped to you Works with web browsers and the VitalSource app on all Windows, Mac, Chromebook, Kindle Fire, iOS, and Android devices Most eBooks are returnable within 14 days of purchase Questions? See our eBook FAQ