With a hands-on, do-it-yourself approach, this third edition offers a contemporary focus on decision making, illustrating the interaction between marketing research decisions and marketing management decisions.
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With a hands-on, do-it-yourself approach, this third edition offers a contemporary focus on decision making, illustrating the interaction between marketing research decisions and marketing management decisions.
Read Less
Add this copy of Basic Marketing Research & Qualtrics Pkg to cart. $32.61, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2008 by Prentice Hall.
Add this copy of Basic Marketing Research: a Decision-Making Approach to cart. $37.24, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2008 by Pearson College Div.
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Add this copy of Basic Marketing Research: a Decision-Making Approach to cart. $94.23, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2008 by Pearson College Div.