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New Release Hardcover Marketing Books

Marketing books address the crucial question of how to sell the item being sold could be anything from sports to services, real estate to rock bands. When you want to absorb the techniques behind giving something mass appeal, Marketing books will fill you in on what you need to know, whether it's a how-to guide you're after or a history of how marketing has moved units in almost every era and area you can name. Of course the Marketing books on our marketplace sell themselves, but you can find...See more

Mass Customization and Customer Centricity: In Honor of the Contributions of Cipriano Forza Mass Customization and...

Thomas Aichner (Editor), Fabrizio Salvador (Editor)
Buy from $196.87

Writing to Sell: A Text-Book of Literary Craftsmanship Writing to Sell: A Text-Book...

Edwin Wildman
Buy from $35.58

Fundraising and Nonprofit Marketing: A Research Overview Fundraising and Nonprofit...

Roger Bennett
Buy from $64.06

Chancing Your Arm: How I Made It Big in Britain Chancing Your Arm: How I Made...

David García González, Martin Norbury (Foreword by)
Buy from $42.49

The Winner's Curse in Bilateral Negotiations The Winner's Curse in...

William Samuelson, Sloan School of Management (Creator)
Buy from $35.58

Fixing Prices: A Century of Setting, Posting and Adjusting Retail Prices Fixing Prices: A Century of...

Franck Cochoy, Johan Hagberg
Buy from $118.71

Deterministic Chaos in Models of Human Behavior: Methodological Issues and Experimental Results Deterministic Chaos in Models...

John Sterman, Sloan School of Management (Creator)
Buy from $34.72

AI-Powered Marketing: The Future of Digital Advertising AI-Powered Marketing: The...

Jim Stephens
Buy from $27.03

Problems in Sales Management Problems in Sales Management

Harry Rudolph Tosdal
Buy from $46.75

Turkish Markets For American Hardware Turkish Markets For American...

United States Bureau of Foreign and (Creator), Gabriel Bie Ravndal (Creator)
Buy from $32.14

Metrics to Evaluate R&D Groups Metrics to Evaluate R&D Groups

Florian Zettelmeyer, Sloan School of Management (Creator)
Buy from $32.14

The Psychology of Advertising in Theory and Practice: A Simple Exposition of the Principles of Psychology in Their Relation to Successful Advertising The Psychology of Advertising...

Walter Dill Scott
Buy from $42.45

A Comprehensive Classified Marketing Bibliography Part I A Comprehensive Classified...

David A Revzan
Buy from $36.44

[Papers on Cooperative Marketing] [Papers on Cooperative...

Aaron Sapiro
Buy from $35.58

Concise Introduction to Sport Marketing Concise Introduction to Sport...

T. B. Cornwell, Steffen Jahn
Buy from $115.95

Digital Marketing Strategy: Create Strategy, Put It Into Practice, Sell More Digital Marketing Strategy:...

Niko Lahtinen, Kimmo Pulkka
Buy from $125.73

Successful Advertising, How to Accomplish it; A Practical Work for Advertisers and Business Men Successful Advertising, How...

J Angus MacDonald
Buy from $42.45

Writing for the Magazines Writing for the Magazines

J Berg Esenwein
Buy from $38.16

Forty Years of Advertising Forty Years of Advertising

N W Ayer [And] Son
Buy from $34.72

Some Newspaper Tendencies: An Address Delivered Before the Editorial Associations of New York & Ohio Some Newspaper Tendencies: An...

Whitelaw Reid
Buy from $34.72

Illustration in Advertising Illustration in Advertising

W Livingston B 1880 Larned, Duke University Library Wayne P El (Creator)
Buy from $39.01

Radio in Wartime Radio in Wartime

Sherman Harvard Dryer
Buy from $42.45

Marketing Problems Marketing Problems

Melvin Thomas Copeland
Buy from $40.73

Manuel Pratique des Opérations Commerciales et des Documents Commerciaux Manuel Pratique des Op...

A Dany
Buy from $40.73

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