Nudge: The Final Edition
Richard H Thaler,
Cass R Sunstein
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Exactly What to Say: For Real...
Phil M Jones,
Chris Smith
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Contagious: Why Things Catch...
Jonah Berger
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Gap Selling: Getting the...
Keenan
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Obviously Awesome: How to...
April Dunford
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Misbehaving: The Making of...
Richard H Thaler
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Why We Buy: The Science of...
Paco Underhill
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The Psychology of Selling:...
Brian Tracy
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Alchemy: The Dark Art and...
Rory Sutherland
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How to Win Friends and...
Dale Carnegie
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The Umami Strategy: Stand Out...
Aga Szóstek
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Scientific Advertising: 21...
Claude C Hopkins
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The Curse of Bigness:...
Tim Wu
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The Data Detective: Ten Easy...
Tim Harford
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Outcomes Over Output: Why...
Joshua Seiden
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The Attention Merchants: The...
Tim Wu
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Predictive Analytics: The...
Eric Siegel
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Nudge: Improving Decisions...
Richard H Thaler,
Cass R Sunstein
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The Science of Selling:...
David Hoffeld
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Buyology: Truth and Lies...
Martin Lindstrom,
Paco Underhill (Foreword by)
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The Wisdom of Crowds
James Surowiecki
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The Age of Surveillance...
Shoshana Zuboff
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The Seven Pillars of Customer...
Wayne McCulloch
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Predictably Irrational,...
Dr. Dan Ariely
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