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Wolfgang Stroebe
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Donald Baack
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Jennifer Scanlon
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David Kiley
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Advertising, Promotion, and...
J. Craig Andrews,
Terence Shimp
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Marketing Research
Carl McDaniel,
Roger Gates
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Go to Market Strategy
Lawrence Friedman
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The Idea Writers: Copywriting...
T Iezzi,
N N/A
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Marketing to Gen Z: The Rules...
Jeff Fromm,
Angie Read
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Advertising & IMC: Principles...
Sandra Moriarty,
Nancy Mitchell
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Marketing: An Introduction
Gary Armstrong
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Marketing Plans: How to...
Professor Malcolm McDonald
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Adland: A Global History of...
Mark Tungate
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Sonic Branding: An Essential...
D Jackson
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Marketing Research
Burns
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Integrated Marketing...
Robyn Blakeman
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How Advertising Works: The...
John Philip Jones (Editor)
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Soap, Sex, and Cigarettes: A...
Juliann Sivulka
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The Science and Art of...
Giep Franzen,
Sandra E Moriarty
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Creative Strategy in...
Bonnie L Drewniany,
A Jerome Jewler
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Eating the Big Fish: How...
Adam Morgan
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Advertising and Promotion
Chris Hackley,
Rungpaka Amy Hackley
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How to Use Advertising to...
John Philip Jones (Editor)
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Retail Business Kit for...
Rick Segel
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