A bestselling author and international marketing consultant explains how great companies have shifted from the outdated, sales-oriented Customer Relationship Management (CRM) to the bold solution of Customer Management of Relationships (CMR) to satisfy and sell to today's customer.
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A bestselling author and international marketing consultant explains how great companies have shifted from the outdated, sales-oriented Customer Relationship Management (CRM) to the bold solution of Customer Management of Relationships (CMR) to satisfy and sell to today's customer.
Read Less
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