Paul Herrnson combines top-notch research with real-world politics as he argues that successful candidates run two campaigns: one for votes, the other for resources. Using campaign finance data, original survey research, and hundreds of interviews with candidates and political insiders, Herrnson looks at how this dual strategy affects who wins and how it ultimately shapes the entire electoral system. The Seventh Edition considers the impact of the Internet and social media on campaigning; the growing influence of interest ...
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Paul Herrnson combines top-notch research with real-world politics as he argues that successful candidates run two campaigns: one for votes, the other for resources. Using campaign finance data, original survey research, and hundreds of interviews with candidates and political insiders, Herrnson looks at how this dual strategy affects who wins and how it ultimately shapes the entire electoral system. The Seventh Edition considers the impact of the Internet and social media on campaigning; the growing influence of interest groups in the wake of the Supreme Courts Citizens United ruling; and the influence of new voting methods on candidate, party, and voter mobilization tactics.
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Seller's Description:
Good. Trade paperback (US). Glued binding. 384 p. Contains: Illustrations. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
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Good. Writing on/in Item. There is highlighting and/or underlining throughout the book (does not obstruct the text). The Cover has visible markings and wear. Cover art may not match stock image.
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Good. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing and/or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
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Good Condition. Has bookstore sticker on spine and back cover. Text has Marking, Cover Has Shelf, Edge and Corner Wear, Looks nice. 362 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Politics & Government; ISBN: 1483392600. ISBN/EAN: 9781483392608. Pictures of this item not already displayed here available upon request. Inventory No: 1561056473.
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Seller's Description:
Good. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Very Good Condition. Has bookstore sticker on spine and back cover. Text appears clean, but may contain minor marks that we missed. Light Shelf Wear, Looks Very Nice 362 pages. Multiple copies available this title. Quantity Available: 2. Shipped Weight: Under 1 kilo. Category: Politics & Government; ISBN: 1483392600. ISBN/EAN: 9781483392608. Pictures of this item not already displayed here available upon request. Inventory No: 1561056475.