Using commentaries and cases, this text focuses on a wide spectrum of ethical issues facing media practitioners including corporate takeovers, sexism and homelessness. It is designed to help students develop analytical skills and raise moral sensitivity. It aims to make theory accessible by allowing students to do systematic ethical thinking on their own, and the commentaries added to each case emphasize the important social and moral values used by media practitioners.
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Using commentaries and cases, this text focuses on a wide spectrum of ethical issues facing media practitioners including corporate takeovers, sexism and homelessness. It is designed to help students develop analytical skills and raise moral sensitivity. It aims to make theory accessible by allowing students to do systematic ethical thinking on their own, and the commentaries added to each case emphasize the important social and moral values used by media practitioners.
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A stellar introduction to the subject of news-media ethics. Anybody thinks they wanna be a journalist should read this book and think deeply about what it says. Anybody wants to understand why journalists do some of the things they hate journalists for doing should read this book and think deeply about what it says.
Problem is that a lot of people who think they understand journalism are not equipped to understand what's in this book. Moreover, what you get from Christians, Rotzoll and Fackler are not apologies but facts, and these are facts that a lot of folks who think they understand journalism simply do not want to know.
On the whole, I suppose, it's too bad that facts are facts. A lot of people would be much happier were things not so on planet Earth. Highly recommended as an introductory text. Don't worry about the fact that it's dated: right is still right and wrong is still wrong even though Rush Limbaugh and Glenn Beck say it ain't so.