Expanded with information on new advertising markets, this manual explores successful media tactics, money-saving tips for television and print advertising, global brands, audience segmentation and target marketing, the power of retailers and database marketing.
Read More
Expanded with information on new advertising markets, this manual explores successful media tactics, money-saving tips for television and print advertising, global brands, audience segmentation and target marketing, the power of retailers and database marketing.
Read Less
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Seller's Description:
Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books.
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This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 350grams, ISBN: 9780749408435.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 400grams, ISBN: 9780749408435.
