Outdoor advertising is one of the oldest and purest forms of communication. Until now, however, it has remained largely undocumented. Advertising Outdoors looks at the creative ingenuity of art directors and copywriters who devise the artwork and ideas for outdoor advertising, to explore how their artistic input drives an industry that supplies large-scale frames, billboards, transit shelters, bus sides, taxis, airships and many other locations. David Bernstein also analyses the rise of commercial art and the development of ...
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Outdoor advertising is one of the oldest and purest forms of communication. Until now, however, it has remained largely undocumented. Advertising Outdoors looks at the creative ingenuity of art directors and copywriters who devise the artwork and ideas for outdoor advertising, to explore how their artistic input drives an industry that supplies large-scale frames, billboards, transit shelters, bus sides, taxis, airships and many other locations. David Bernstein also analyses the rise of commercial art and the development of advertising, with close reference to successful advertising campaigns. This book will be of enormous interest to designers, advertising professionals and clients, though no less accessible to any reader who is intrigued by the complex mechanics of the apparently simple world of advertising.
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Seller's Description:
PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
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Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1550grams, ISBN: 9780714843865.
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Seller's Description:
New. An in-depth study of outdoor advertising since the early 19th-century. Num Pages: 240 pages. Dimension: 289 x 251 x 22. Weight in Grams: 1496. 2004. 01st Edition. Paperback.....We ship daily from our Bookshop.
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Very Good. Unused. 2006 reprint. Scuffs to edges. Scratches/small marks to dustjacket & sticker mark/peeled section on front. Scratches/marks to textblock edges. Nicks to edges of some pages. Some light ink marks at page edges. Content in very good condition. Trade paperback (US). Glued binding. 240 p. Contains: Illustrations.
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Good. New, unread book. Gentle shelf wear to extremities. Faint storage marks on covers. Minor curve to top outer corner of pages, start to pg 38. Trade paperback (US). Glued binding. 240 p. Contains: Illustrations.
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Seller's Description:
PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!