Praise for "The Billion Dollar BET": 'In a gripping narrative that is both inspirational and cautionary, Brett Pulley tells us how Robert Johnson built Black Entertainment Television into a billion-dollar media empire. In a remarkable feat of reporting, without Johnson's cooperation, Pulley shows what it really takes to get ahead in America today, and in doing so provides as valuable a cultural as business history' - James B. Stewart, Pulitzer Prize-winning journalist and bestselling author of "DisneyWar", "Den of Thieves", ...
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Praise for "The Billion Dollar BET": 'In a gripping narrative that is both inspirational and cautionary, Brett Pulley tells us how Robert Johnson built Black Entertainment Television into a billion-dollar media empire. In a remarkable feat of reporting, without Johnson's cooperation, Pulley shows what it really takes to get ahead in America today, and in doing so provides as valuable a cultural as business history' - James B. Stewart, Pulitzer Prize-winning journalist and bestselling author of "DisneyWar", "Den of Thieves", and "Heart of a Soldier".'Like or dislike? Agree or disagree? Bob Johnson's richly varied and fascinating life presses you against the window that Brett Pulley opens widely' - Bernard Shaw, retired CNN anchor. 'Through his BET network, Bob Johnson reached the pinnacle of capitalism, the billionaire boys club, in the spirit of legions of driven, American moguls ...Veteran business journalist Brett Pulley peels back the layers of this fascinating and complex entrepreneur' - Teri Agins Senior Special Writer, the "Wall Street Journal", and author of "The End of Fashion: How Marketing Changed the Clothing Business Forever".
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Seller's Description:
Good. 0471735973. ISBN Match: different cover art than stock image. This book is a study, reference, or reading copy only. The book has some shelfwear, edge wear, corner curling, cover creasing. Inside pages are clean.; 143 X 18.4 X 221.5 millimeters; 248 pages.
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Seller's Description:
Good. First edition THUS, first printing. Shelf and handling wear to cover and binding, with general signs of previous use. Cover shows light edgewear and rubbing; Binding is sound; Occasional age-spotting throughout text; Previous owner stamp on front endpaper and free page; Secure packaging for safe delivery.