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Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method (3rd edition)

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Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method - Dillman, Don A, and Smyth, Jolene D, and Christian, Leah Melani
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A complete, start-to-finish guide for every researcher to successfully plan and conduct Internet, mail, and telephone surveys, Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method, Third Edition presents a succinct review of survey research methods, equipping you to increase the validity and reliability, as well as response rates, of your surveys. Now thoroughly updated and revised with information about all aspects of survey research?grounded in the most current research?the new edition provides practical ...

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Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method 2008, John Wiley & Sons, Hoboken, NJ

ISBN-13: 9780471698685

3rd edition

Hardcover