The perennial bestseller on the art of closing sales--now updated to meet the challenges of today's competitive and changing sales environment. Packed with surefire tactics, strategies, and methods used by the most successful salespeople, its new coverage includes sales-boosting insight into critical path selling, group selling, strategic selling, consultative selling, conceptual selling, empathic selling, and key account selling. Highlighted by 53 how-they-did-it case histories that clearly demonstrate successful selling ...
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The perennial bestseller on the art of closing sales--now updated to meet the challenges of today's competitive and changing sales environment. Packed with surefire tactics, strategies, and methods used by the most successful salespeople, its new coverage includes sales-boosting insight into critical path selling, group selling, strategic selling, consultative selling, conceptual selling, empathic selling, and key account selling. Highlighted by 53 how-they-did-it case histories that clearly demonstrate successful selling strategies and tactics.
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