Updated and streamlined, 'Principles of Marketing', 11th edition, tells the stories that reveal the drama of modern marketing, reflecting the major trends and forces that are impacting this dynamic and ever-changing field.
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Updated and streamlined, 'Principles of Marketing', 11th edition, tells the stories that reveal the drama of modern marketing, reflecting the major trends and forces that are impacting this dynamic and ever-changing field.
Read Less
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Seller's Description:
Good. Good condition. 11th edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. NOT AVAILABLE FOR SHIPMENT OUTSIDE OF THE UNITED STATES.