WAKE UP AND SMELL THE SUCCESS! You already know the Starbucks story. Since 1992, its stock has risen a staggering 5,000 percent! The genius of Starbucks success lies in its ability to create personalized customer experiences, stimulate business growth, generate profits, energize employees, and secure customer loyalty-all at the same time. The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's "most admired" companies, according to ...
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WAKE UP AND SMELL THE SUCCESS! You already know the Starbucks story. Since 1992, its stock has risen a staggering 5,000 percent! The genius of Starbucks success lies in its ability to create personalized customer experiences, stimulate business growth, generate profits, energize employees, and secure customer loyalty-all at the same time. The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's "most admired" companies, according to Fortune magazine. With unique access to Starbucks personnel and resources, Joseph Michelli discovered that the success of Starbucks is driven by the people who work there-the "partners"-and the special experience they create for each customer. Michelli reveals how you can follow the Starbucks way to Reach out to entire communities Listen to individual workers and consumers Seize growth opportunities in every market Custom-design a truly satisfying experience that benefits everyone involved Filled with real-life insider stories, eye-opening anecdotes, and solid step-by-step strategies, this fascinating book takes you deep inside one of the most talked-about companies in the world today. For anyone who wants to learn from the best-and be the best-The Starbucks Experience is a rich, heady brew of unforgettable user-friendly ideas.
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Very good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books.
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New. 2006. 1st Edition. Hardcover. Offers a blend of boardroom strategies, employee motivation tips, community involvement, and customer satisfaction. This book contains a rich mix of ideas for businesses that want to learn how to apply the secret behind Starbucks' phenomenal vision, creativity, and leadership within their company and in their field. Num Pages: 224 pages. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational. Dimension: 216 x 143 x 22. Weight in Grams: 392......We ship daily from our Bookshop.
I love coffee, though I keep it to 1 per day. My favourite is a cafe latte. As the end user of a product I am profoundly interested in the the journey of my coffee, from the plant to the cup, but was equally intreges me is the journey of starbucks. As an Ausralian I do not think I have seen such an amazing leap of a handful of stores to international presence of a solo based product, coffee. What was good about this book that though it is built on previous works of Michelli, I still feel respected as a reader not to assume I have read his previous work, let alone any other publictations on Starbucks. I found myself on reading the journey of Starbucks in this book amazed at, though it is an international company, still maintain the grass roots and orginal vales and beliefs that were present in it inception. I am truely amazied at Michelli clever writing style that holds your hand through the process. I believe that if you read this book and apply where appropriate the Starbucks key five principles that you have the winning formula to create a successful business and a great experence for your customers! To help further encourage you to do better I have enjoyed how Michelli has placed throughout this work questions for you to ask of yourself and your organisation Well done Michelli!
