Value-based pricing--pricing a product or service according to its value to the customer rather than its cost--is the most effective and profitable pricing strategy. This innovative collection proposes a quantitative methodology to value pricing and road-tests this methodology through a wide variety of real-life industrial and B2B cases.
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Value-based pricing--pricing a product or service according to its value to the customer rather than its cost--is the most effective and profitable pricing strategy. This innovative collection proposes a quantitative methodology to value pricing and road-tests this methodology through a wide variety of real-life industrial and B2B cases.
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New. Trade paperback (US). Glued binding. 272 p. Contains: Unspecified, Illustrations, black & white, Line drawings, black & white, Tables, black & white.
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New. Trade paperback (US). Glued binding. 272 p. Contains: Unspecified, Illustrations, black & white, Line drawings, black & white, Tables, black & white.
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Seller's Description:
New. Trade paperback (US). Glued binding. 272 p. Contains: Unspecified, Illustrations, black & white, Line drawings, black & white, Tables, black & white.
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New. Trade paperback (US). Glued binding. 272 p. Contains: Unspecified, Illustrations, black & white, Line drawings, black & white, Tables, black & white. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Trade paperback (US). Glued binding. 272 p. Contains: Unspecified, Illustrations, black & white, Line drawings, black & white, Tables, black & white.
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PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Trade paperback (US). Glued binding. 272 p. Contains: Unspecified, Illustrations, black & white, Line drawings, black & white, Tables, black & white. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
