This edited volume will help business and academic researchers understand the means-end approach to understanding consumers. This is a qualitative marketing research method to gain customer insight into decision making.
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This edited volume will help business and academic researchers understand the means-end approach to understanding consumers. This is a qualitative marketing research method to gain customer insight into decision making.
Read Less
Add this copy of Understanding Consumer Decision Making to cart. $8.94, fair condition, Sold by Gulf Coast Books rated 5.0 out of 5 stars, ships from Memphis, TN, UNITED STATES, published 2001 by Routledge.
Add this copy of Understanding Consumer Decision Making to cart. $8.97, good condition, Sold by Seattle Goodwill rated 4.0 out of 5 stars, ships from Seattle, WA, UNITED STATES, published 2001 by Psychology Press.
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Add this copy of Understanding Consumer Decision Making: the Means-End to cart. $9.56, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2001 by Psychology Press.
Add this copy of Understanding Consumer Decision Making: the Means-End to cart. $9.56, good condition, Sold by ThriftBooks-Baltimore rated 5.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2001 by Psychology Press.
Add this copy of Understanding Consumer Decision Making: the Means-End to cart. $9.56, fair condition, Sold by ThriftBooks-Baltimore rated 5.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2001 by Psychology Press.
Add this copy of Understanding Consumer Decision Making to cart. $10.16, fair condition, Sold by BooksRun rated 4.0 out of 5 stars, ships from Philadelphia, PA, UNITED STATES, published 2001 by Routledge.
Add this copy of Understanding Consumer Decision Making: the Means-End to cart. $11.76, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2001 by Psychology Press.
Add this copy of Understanding Consumer Decision Making: the Means-End to cart. $12.00, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2001 by Psychology Press.
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