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The Ulysses Factor: Evaluating Visitors in Tourist Settings

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The Ulysses Factor: Evaluating Visitors in Tourist Settings - Pearce, Philip
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In 1982, when my book The Social Psychology of Tourist Behaviour was published, it was almost possible to review academic research on tourism. In 1988, in a book of similar scale, such a review is almost impossible. The aim of the present volume is, therefore, to outline a body of work which adopts a consistent theme and method in exploring the topic of tourism. The approach is one of emphasising tourists' reactions and behaviours. The work is both behavioural and cognitive, and stems principally from applied traditions in ...

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The Ulysses Factor: Evaluating Visitors in Tourist Settings 1988, Springer, New York, NY

ISBN-13: 9780387968346

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