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Niche Selling: How to Find Your Customer in a Crowded Market

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Niche Selling: How to Find Your Customer in a Crowded Market - Brooks, William T
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Shows how to increase sales by finding and marketing to your most likely consumer segments. This book directs the reader through the niche selling process, showing how to: develop workable sales strategies based on alliances; enhance your standing in the minds of prospects and customers; and conquer the problem of institutionalized insulation.

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Niche Selling: How to Find Your Customer in a Crowded Market 1991, McGraw-Hill

ISBN-13: 9781556234996

Hardcover