"Marketing attempts to influence the way consumers behave. These attempts have implications for the organizations making them, the consumers they are trying to influence, and the society in which these attempts occur. We are all consumers, and we are all members of society, so consumer behavior, and attempts to influence it, is critical to all of us. This text is designed to provide an understanding of consumer behavior. This understanding can make us better consumers, better marketers, and better citizens"--
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"Marketing attempts to influence the way consumers behave. These attempts have implications for the organizations making them, the consumers they are trying to influence, and the society in which these attempts occur. We are all consumers, and we are all members of society, so consumer behavior, and attempts to influence it, is critical to all of us. This text is designed to provide an understanding of consumer behavior. This understanding can make us better consumers, better marketers, and better citizens"--
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Seller's Description:
Very Good Condition. No Dust Jacket. Has bookstore sticker on spine and back cover. Text appears clean, but may contain minor marks that we missed. Light Shelf Wear, Looks Very Nice This is looseleaf version, may have missing pages, but is believed to be complete. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN: 125982649X. ISBN/EAN: 9781259826498. Pictures of this item not already displayed here available upon request. Inventory No: 1561056727.
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Seller's Description:
As New. No Dust Jacket. As New in shrink wrap, Text is like new, Light wear to cover from storage. a couple stickers from bookstore. Otherwise, As New Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN: 125982649X. ISBN/EAN: 9781259826498. Pictures of this item not already displayed here available upon request. Inventory No: 1561056726.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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New. Loose leaf - sheets & binder. 848 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
