Consumer Behavior: Building Marketing Strategy provides students with a usable, strategic understanding of consumer behavior. The authors believe that knowledge of the factors that influence consumer behavior can, with practice, be used to develop sound marketing strategy. As a consequence, the text integrates theory, strategy-based examples, and application.
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Consumer Behavior: Building Marketing Strategy provides students with a usable, strategic understanding of consumer behavior. The authors believe that knowledge of the factors that influence consumer behavior can, with practice, be used to develop sound marketing strategy. As a consequence, the text integrates theory, strategy-based examples, and application.
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Add this copy of Consumer Behavior; Building Marketing Strategy; 12th to cart. $62.00, very good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2013 by McGraw Hill.
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Seller's Description:
Very Good Condition. CD included. Book is in very good condition. Text appears to be clean. Cover has some wear, scuffs, dings and corner bumps. Spine is in very good condition. May have book store sticker. Multiple copies available this title. Quantity Available: 7. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0073530042. ISBN/EAN: 9780073530048. Pictures of this item not already displayed here available upon request. Inventory No: 1561045136.
Add this copy of Consumer Behavior; Building Marketing Strategy; 12th to cart. $62.00, good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2013 by McGraw Hill.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Very Good Condition. Text appears to have some minor highlighting. Cover has some wear, scuffs, dings and corner bumps. Spine is in very good condition. May have book store sticker. Multiple copies available this title. Quantity Available: 5. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0073530042. ISBN/EAN: 9780073530048. Pictures of this item not already displayed here available upon request. Inventory No: 1561045574.
Add this copy of Consumer Behavior; Building Marketing Strategy; 12th to cart. $84.00, like new condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2013 by McGraw Hill.
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Fine Condition. Fine Condition-Cover may have some wear and corner bumps from storage. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0073530042. ISBN/EAN: 9780073530048. Pictures of this item not already displayed here available upon request. Inventory No: 1561045573.
Add this copy of Consumer Behavior; Building Marketing Strategy; 12th to cart. $84.00, very good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2013 by McGraw Hill.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Very Good Condition. NO CD. Book is in very good condition. Text appears to be clean. Cover has some wear, scuffs, dings and corner bumps. Spine is in very good condition. May have book store sticker. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0073530042. ISBN/EAN: 9780073530048. Pictures of this item not already displayed here available upon request. Inventory No: 1561045143.
Add this copy of Consumer Behavior; Building Marketing Strategy; 12th to cart. $95.00, good condition, Sold by A2ZBooks rated 4.0 out of 5 stars, ships from Burgin, KY, UNITED STATES, published 2013 by McGraw Hill.
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Seller's Description:
Good Condition. Book appears to be in Used Good Condition. Cover has some wear, scuffs, dings and corner bumps. Text appears to have highlighting. Spine is in good condition. Bookstore stickers or markings. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0073530042. ISBN/EAN: 9780073530048. Pictures of this item not already displayed here available upon request. Inventory No: 1561044993.
Add this copy of Consumer Behavior: Building Marketing Strategy to cart. $12.97, good condition, Sold by ThriftBooks-Atlanta rated 5.0 out of 5 stars, ships from Austell, GA, UNITED STATES, published 2012 by Irwin/McGraw-Hill.
Add this copy of Consumer Behavior: Building Marketing Strategy to cart. $12.97, good condition, Sold by ThriftBooks-Reno rated 5.0 out of 5 stars, ships from Reno, NV, UNITED STATES, published 2012 by Irwin/McGraw-Hill.
Add this copy of Consumer Behavior: Building Marketing Strategy to cart. $12.97, good condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2012 by Irwin/McGraw-Hill.
Add this copy of Consumer Behavior: Building Marketing Strategy to cart. $12.97, good condition, Sold by ThriftBooks-Baltimore rated 5.0 out of 5 stars, ships from Halethorpe, MD, UNITED STATES, published 2012 by Irwin/McGraw-Hill.
Add this copy of Consumer Behavior: Building Marketing Strategy to cart. $12.97, fair condition, Sold by ThriftBooks-Dallas rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2012 by Irwin/McGraw-Hill.
