Market segmentation is crucial for NTOs and DMOs in making sure their resources are used in the most effective way. Media selection, destination positioning, branding, editorial, visuals, etc. depends on the segments identified as the most important. Monitoring and managing target tourism segments has become a critical function.
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Market segmentation is crucial for NTOs and DMOs in making sure their resources are used in the most effective way. Media selection, destination positioning, branding, editorial, visuals, etc. depends on the segments identified as the most important. Monitoring and managing target tourism segments has become a critical function.
Read Less
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Acceptable. Used-Acceptable. Ships from UK in 48 hours or less (usually same day). Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library with wear and barcode page may have been removed. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire, United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks, rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry.