In der Kommunikationswissenschaft untersucht der Priming-Ansatz, wie Medien-Primes unsere Vorstellungen, Meinungen oder Entscheidungen pragen. So konnen Begriffe wie Krise oder ein Weltuntergangs-Frame unsere Gedanken primen (z. B. "Klimawandel ist eine Gefahr fur die gesamte Menschheit"). Das Buch behandelt die psychologischen Wurzeln des Ansatzes, stellt die Lesarten nach Iyengar & Kinder sowie Price & Tewksbury vor, grenzt Priming von anderen Konzepten wie Agenda-Setting, Framing oder Kultivierung ab, diskutiert ...
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In der Kommunikationswissenschaft untersucht der Priming-Ansatz, wie Medien-Primes unsere Vorstellungen, Meinungen oder Entscheidungen pragen. So konnen Begriffe wie Krise oder ein Weltuntergangs-Frame unsere Gedanken primen (z. B. "Klimawandel ist eine Gefahr fur die gesamte Menschheit"). Das Buch behandelt die psychologischen Wurzeln des Ansatzes, stellt die Lesarten nach Iyengar & Kinder sowie Price & Tewksbury vor, grenzt Priming von anderen Konzepten wie Agenda-Setting, Framing oder Kultivierung ab, diskutiert Schlusselstudien und methodische Vorgehensweisen. Die 2., akt. und erw. Auflage berucksichtigt insbesondere das digitale Zeitalter (z. B. Memes, viral gehende Bilder) sowie wichtige Debatten z. B. zu Populismus oder Klimawandel.
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Add this copy of Priming to cart. $39.92, like new condition, Sold by GreatBookPricesUK5 rated 4.0 out of 5 stars, ships from Castle Donington, DERBYSHIRE, UNITED KINGDOM, published 2022 by Nomos Verlagsgesellschaft.
Edition:
2nd 2., Aktualisierte Und Erweiterte Auflage edition
Publisher:
Nomos Verlagsgesellschaft
Published:
2022
Language:
German
Alibris ID:
18025926286
Shipping Options:
Standard Shipping: $4.67
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Seller's Description:
Fine. Text in German. Trade paperback (US). Glued binding. 159 p. Language: german-In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Priming to cart. $40.32, new condition, Sold by GreatBookPricesUK5 rated 4.0 out of 5 stars, ships from Castle Donington, DERBYSHIRE, UNITED KINGDOM, published 2022 by Nomos Verlagsgesellschaft.
Edition:
2nd 2., Aktualisierte Und Erweiterte Auflage edition
Publisher:
Nomos Verlagsgesellschaft
Published:
2022
Language:
German
Alibris ID:
18039887741
Shipping Options:
Standard Shipping: $4.67
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Text in German. Trade paperback (US). Glued binding. 159 p. Language: german-In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Priming to cart. $36.69, like new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2022 by Nomos Verlagsgesellschaft.
Edition:
2nd 2., Aktualisierte Und Erweiterte Auflage edition
Publisher:
Nomos Verlagsgesellschaft
Published:
2022
Language:
German
Alibris ID:
18025885890
Shipping Options:
Standard Shipping: $4.67
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Fine. Text in German. Trade paperback (US). Glued binding. 159 p. Language: german-In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Priming to cart. $36.99, new condition, Sold by GreatBookPrices rated 4.0 out of 5 stars, ships from Columbia, MD, UNITED STATES, published 2022 by Nomos Verlagsgesellschaft.
Edition:
2nd 2., Aktualisierte Und Erweiterte Auflage edition
Publisher:
Nomos Verlagsgesellschaft
Published:
2022
Language:
German
Alibris ID:
18025886137
Shipping Options:
Standard Shipping: $4.67
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Text in German. Trade paperback (US). Glued binding. 159 p. Language: german-In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Add this copy of Priming to cart. $37.00, new condition, Sold by Paperbackshop rated 4.0 out of 5 stars, ships from Bensenville, IL, UNITED STATES, published 2022 by Nomos Verlagsgesellschaft.
