Zur Korrelation Von Werbung Und Literatur: Eine Soziokulturelle Studie Zu Einem Literaraesthetischen Werbeformat Der 1950er-Jahre Und Deren Relevanz Fuer Einen Kompetenzorientierten Deutschunterricht
Das Buch erfasst textuelle, visuelle und poetische Strukturen von Werbeanzeigen in literarischen Texten analytisch, und es stellt ein auf andere Werbeformate �bertragbares Analyseraster vor. Deutsch-didaktische Anschluss�berlegungen legen dar, welche M�glichkeiten sich im Bereich der Lesekompetenz und des literarischen Lernens bieten.
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Das Buch erfasst textuelle, visuelle und poetische Strukturen von Werbeanzeigen in literarischen Texten analytisch, und es stellt ein auf andere Werbeformate �bertragbares Analyseraster vor. Deutsch-didaktische Anschluss�berlegungen legen dar, welche M�glichkeiten sich im Bereich der Lesekompetenz und des literarischen Lernens bieten.
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Publisher:
Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
Published:
2024
Language:
German
Alibris ID:
18005196846
Shipping Options:
Standard Shipping: $4.66
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Seller's Description:
Fine. Text in German. Glued binding. Cloth over boards. 276 p. Contains: Illustrations, black & white, Illustrations, color, Tables, black & white. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Publisher:
Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
Published:
2024
Language:
German
Alibris ID:
18009445041
Shipping Options:
Standard Shipping: $4.66
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Text in German. Glued binding. Cloth over boards. 276 p. Contains: Illustrations, black & white, Illustrations, color, Tables, black & white. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Publisher:
Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
Published:
2024
Language:
German
Alibris ID:
18005227012
Shipping Options:
Standard Shipping: $4.66
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Fine. Text in German. Glued binding. Cloth over boards. 276 p. Contains: Illustrations, black & white, Illustrations, color, Tables, black & white. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.