Students, designers, art directors, and advertising professionals will enjoy this compelling exploration of varied approaches to communication through graphic arts. This provocative new volume highlights a range of advertising graphics, unveiling the methods and creative processes of leading professionals worldwide. Top art directors and designers have chosen their idea of the very best use of graphic design, showing how it has helped make images more powerful and arresting. Examples are taken from around the world and are ...
Read More
Students, designers, art directors, and advertising professionals will enjoy this compelling exploration of varied approaches to communication through graphic arts. This provocative new volume highlights a range of advertising graphics, unveiling the methods and creative processes of leading professionals worldwide. Top art directors and designers have chosen their idea of the very best use of graphic design, showing how it has helped make images more powerful and arresting. Examples are taken from around the world and are fully annotated to lead the reader through the creative process. The success of the advertisements used speaks to the quality of this sourcebook.
Read Less
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
This is an ex-library book and may have the usual library/used-book markings inside. This book has hardback covers. Clean from markings. In good all round condition. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item, 1500grams, ISBN: 9782880463144.
