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Communication as Social Theory: The Social Side of Knowledge Management - Johannessen, Jon-Arild
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Communication as Social Theory: The Social Side of Knowledge Management develops a social theory at micro level, with communication as the essential social mechanism within the theory. Leadership expert Johannessen examines how we can advance communication as social theory. The communicative process has been framed as a sequence: select-create-detect. The 'select' element occurs when a positive choice to communicate something is made, thereby deselecting something else. In this book 44 case letters have been developed. ...

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Communication as Social Theory: The Social Side of Knowledge Management 2021, Emerald Publishing Limited, Bingley

ISBN-13: 9781800439856

Hardcover