In the complex global market environment, with an enormous diversity of products, business success is determined by POP (the last sales point.) No matter how good a product is, it is a "dead product" unless being supplied to the consumer on-time and in the right place. Eventually, it comes to logistics, which form the "blood vessels" of manufacturing firms. From this standpoint, a firm must visualize all business status in numbers from raw material supply to sales, preemptively supplying goods to the right place, knowing ...
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In the complex global market environment, with an enormous diversity of products, business success is determined by POP (the last sales point.) No matter how good a product is, it is a "dead product" unless being supplied to the consumer on-time and in the right place. Eventually, it comes to logistics, which form the "blood vessels" of manufacturing firms. From this standpoint, a firm must visualize all business status in numbers from raw material supply to sales, preemptively supplying goods to the right place, knowing customers' needs in advance. According to Chang B. Ko, former Chief of Business Innovation Team of Samsung Electronics Headquarters and Division President of North America Logistics for Samsung Electronics America, only the SCM (Supply Chain Management, ) centering on the "Quick Replenishment" process will enable both traditional distribution channels and manufacturing firms to become successful. If the blood vessels are blocked, there is no way to survive. "The Fourth Industrial Revolution era, with the development of new technologies such as the Internet and AI, has been dazzling, forcing businesses to run faster and more simply. If these advanced technologies can be well-engrafted to the 'Quick Replenishment by Vendor' process, which contributed to the success of Samsung's Color TV reaching the No. 1 position in the US market, I believe this approach can suggest a new way to enhance the SCM competitiveness of future firms." - Chang B. Ko
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