This book offers a critical introduction to the media as well as a "self defense" against the "spin" of politicians, advertising, and assorted propagandists. Its interdisciplinary application of principles of critical thinking and argumentative rhetoric can be incorporated into a diverse range of college courses, including communication, journalism, rhetoric, and media criticism. Lazere offers a basic guide to and critique of the semantic complexities of terms such as liberal, conservative, left, and right as well as ...
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This book offers a critical introduction to the media as well as a "self defense" against the "spin" of politicians, advertising, and assorted propagandists. Its interdisciplinary application of principles of critical thinking and argumentative rhetoric can be incorporated into a diverse range of college courses, including communication, journalism, rhetoric, and media criticism. Lazere offers a basic guide to and critique of the semantic complexities of terms such as liberal, conservative, left, and right as well as related words like democracy, freedom, capitalism, and socialism. He provides student guides for understanding opposing viewpoints between conservative and liberal polemicists on controversial issues in current politics and media, such as the nation's wealth gap, including the rhetoric of economic arguments and the use and interpretation of statistics. His book offers insights into understanding the positions behind many other well-publicized debates in American society - from women's rights to racial attitudes to the role of government. Lazere provides students with tools for understanding and argumentation, showing how to recognize logical fallacies, verbal slanting, and emotional appeal through connotative language - and how to discern intentions behind political and other advertisements. In contrast to most textbooks' approach to logical fallacies that assumes they result only from unintentional lapses in reasoning, this book confronts the hard truth that real-life arguments frequently are tainted by deliberate deception. Chapter 3 surveys various influences on political bias in the media, while Chapter 4 examines special pleading, conflicts of interest, invective, smearing, and hype-as propagated by sources like lobbies, public relations agencies, think tanks, advocacy, and political advertising.
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Good. Trade paperback (US). Glued binding. 168 p. Contains: Unspecified, Tables, black & white, Figures. May show signs of wear, highlighting, writing, and previous use. This item may be a former library book with typical markings. No guarantee on products that contain supplements Your satisfaction is 100% guaranteed. Twenty-five year bookseller with shipments to over fifty million happy customers.
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Fine. Trade paperback (US). Glued binding. 168 p. Contains: Unspecified, Tables, black & white, Figures. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
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New. Trade paperback (US). Glued binding. 168 p. Contains: Unspecified, Tables, black & white, Figures. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
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PLEASE NOTE, WE DO NOT SHIP TO DENMARK. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Please note we cannot offer an expedited shipping service from the UK.
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Good. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).