Over the past decade, Malcolm Gladwell has become the most gifted and influential journalist in America. In The New Yorker, his writings are such must-reads that the magazine charges advertisers significantly more money for ads that run within his articles. With his #1 bestsellers, The Tipping Point, Blink and Outliers, he has reached millions of readers. And now the very best and most famous of his New Yorker pieces are collected in a brilliant and provocative anthology. Among the pieces: his investigation into why there ...
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Over the past decade, Malcolm Gladwell has become the most gifted and influential journalist in America. In The New Yorker, his writings are such must-reads that the magazine charges advertisers significantly more money for ads that run within his articles. With his #1 bestsellers, The Tipping Point, Blink and Outliers, he has reached millions of readers. And now the very best and most famous of his New Yorker pieces are collected in a brilliant and provocative anthology. Among the pieces: his investigation into why there are so many different kinds of mustard but only one kind of ketchup; a surprising assessment of what makes for a safer automobile; a look at how we hire when we can't tell who's right for the job; an examination of machine built to predict hit movies; the reasons why homelessness might be easier to solve than manage; his famous profile of inventor and entrepreneur Ron Popeil; a look at why employers love personality tests; a dissection of Ivy League admissions and who gets in; the saga of the quest to invent the perfect cookie; and a look at hair dye and the hidden history of postwar America.
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Seller's Description:
Good. PLAYAWAY. Reliable and Presentable PLAYAWAY EDITION. Withdrawn from the library collection. Digital audio player already pre-loaded audio book. PLAYAWAY IS EASY TO USE! Just plug in the earphones, press the power button ON and begin to listen and enjoy. Some library markings. Included is a new battery and new earbuds. So convenient. Light weight with a powerful purpose. Take along on your next journey. Makes a sensitive get well gift! Enjoy the convenience and versatility of the PLAYAWAY for all your travel and leisure needs.
Great author, all his books are very interesting. He thinks like no one you have ever met and it all makes so much sense you wonder why you didn't always know this.
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