Your one-stop guide to creating a winning business plan from scratch Whether you're starting a new business or growing an established one, you'll need a solid business plan to get you where you want to go. Revised for today's rocky economic climate, this edition of the UK's bestselling business plan guide gives you what you need to map out your business strategy and stay on course ??? including a complete sample plan that you can easily adapt for your business! Chart your course ??? assess the current state of your ...
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Your one-stop guide to creating a winning business plan from scratch Whether you're starting a new business or growing an established one, you'll need a solid business plan to get you where you want to go. Revised for today's rocky economic climate, this edition of the UK's bestselling business plan guide gives you what you need to map out your business strategy and stay on course ??? including a complete sample plan that you can easily adapt for your business! Chart your course ??? assess the current state of your business and where you'd like to take it, and establish clear, achievable objectives Get to know your customers ??? learn the latest techniques for getting a better idea of who your customers are and what they want Scope out the competition ??? find out who your competitors are and what it'll take to get your share of the market pie (and theirs) Sort out your finances ??? construct a value chain, examine your cash flow and calculate a sensible budget Enter the Dragons' Den ??? convince bankers, investors, venture capitalists and other funding sources your business is a good investment Read the tea leaves ??? learn to decipher changing cultural, political and technological trends and to alter your strategies as needed Open the book and find: Tips on developing a sure-fire business strategy How to set realistic objectives Forecasting and budgeting strategies Keys to writing a motivational mission statement How to decipher the latest consumer trends Advice on building your brand and brand loyalty Tips for seeing and seizing opportunities before the competition Ways to adapt your plan to economic change Learn to: Prepare a watertight business strategy Assess the marketplace Devise a sensible forecast and budget
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May have some shelf-wear due to normal use. Your purchase funds free job training and education in the greater Seattle area. Thank you for supporting Goodwill's nonprofit mission!
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Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.
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GOOD. LATER PRINTING. 7.4 x 0.85 x 9.24 inches. pp. 354. Publisher: St Martins Pr; 5th edition (January 1, 1982) Language: English ISBN-10: 9780312437381 ISBN-13: 978-0312437381 Item Weight: 1.45 pounds. For some people, a business plan is a map to success that they're required to put together to raise money for a startup company. At best, it's a formality; at worst, it's a sizable pain in the neck. But a business plan doesn't exist just to garner financial support; it's also a powerful tool-one that's bound to make your company a better place to work and your business a more successful operation.
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Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
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Very good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!