IDEO, the award-winning design and development firm that brought the world hundreds of cutting-edge products, reveals its secret for fostering innovative, out-of-the-box thinking across the world of business. Kelley takes readers behind the scenes of this wildly imaginative and energized company to reveal strategies and secrets it uses to turn hit after hit. Unabridged.
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IDEO, the award-winning design and development firm that brought the world hundreds of cutting-edge products, reveals its secret for fostering innovative, out-of-the-box thinking across the world of business. Kelley takes readers behind the scenes of this wildly imaginative and energized company to reveal strategies and secrets it uses to turn hit after hit. Unabridged.
Read Less