Technology and Household Consumption is a comprehensive text that provides insights into technology's impact on consumer behavior and the household environment. Consumption and consumer behavior has become a very important subject of study that is now covered in many disciplines including family economics, culture studies, and feminist/women studies. In the first section, this book provides a historical perspective on how consumer behaviors have changed because of technology and how technology itself has changed. Data on ...
Read More
Technology and Household Consumption is a comprehensive text that provides insights into technology's impact on consumer behavior and the household environment. Consumption and consumer behavior has become a very important subject of study that is now covered in many disciplines including family economics, culture studies, and feminist/women studies. In the first section, this book provides a historical perspective on how consumer behaviors have changed because of technology and how technology itself has changed. Data on ownership and expenditures is detailed in describing the penetration of technology in the household and changes over time. In the examination of demographics and social changes, an emphasis is placed on women and children. As it is important to understand the entry paths and factors that influence them, the book also introduces a research framework to understanding the adoption and utilization of household technologies. In the second section, the book examines specific household technologies and consumption experiences including shopping choices and behaviors, entertainment outlets and availability, communications technologies, and working at home. The book concludes with a section on the relationships between marketers and consumers.
Read Less
Add this copy of Technology and Consumption: Understanding Consumer to cart. $37.97, good condition, Sold by HPB-Red rated 5.0 out of 5 stars, ships from Dallas, TX, UNITED STATES, published 2012 by Springer.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Add this copy of Technology and Consumption: Understanding Consumer to cart. $112.32, new condition, Sold by Ingram Customer Returns Center rated 5.0 out of 5 stars, ships from NV, USA, published 2012 by Springer.
Add this copy of Technology and Consumption: Understanding Consumer to cart. $90.50, good condition, Sold by Bonita rated 4.0 out of 5 stars, ships from Newport Coast, CA, UNITED STATES, published 2012 by Springer.