"Your job title isn't your brand, nor is the name of your company. You are your brand--because what you do today may not be what you do tomorrow. When you give meaning to your own name, it secures your professional longevity. If you don't do the work to communicate your value, other people will happily make up their own version of your story--or worse, forget about you our personal brand is strong, your name is dropped in rooms you're not in and opportunities open up to you first. In a world where we communicate nonstop, ...
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"Your job title isn't your brand, nor is the name of your company. You are your brand--because what you do today may not be what you do tomorrow. When you give meaning to your own name, it secures your professional longevity. If you don't do the work to communicate your value, other people will happily make up their own version of your story--or worse, forget about you our personal brand is strong, your name is dropped in rooms you're not in and opportunities open up to you first. In a world where we communicate nonstop, learning how to market yourself--and articulating the message you want to send-- are paramount to success. Aliza Licht, a former fashion executive who parlayed her communications expertise into a multimedia consultancy, shares insider tips from her experiences and advice from renowned contributors to give you a step-by-step game plan for building a brand: the brand of you."--
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Seller's Description:
New. Trade paperback (US). Glued binding. 304 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
Fine. Trade paperback (US). Glued binding. 304 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Trade paperback (US). Glued binding. 304 p. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
