Most books on the biotechnology industry focus on scientific and technological challenges, ignoring the entrepreneurial and managerial complexities faced bio-entrepreneurs. The Business Models for Life Science Firms aims to fill this gap by offering managers in this rapid growth industry the tools needed to design and implement an effective business model customized for the unique needs of research intensive organizations. Onetti and Zucchella begin by unpacking the often-used 'business model' term, examining key elements ...
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Most books on the biotechnology industry focus on scientific and technological challenges, ignoring the entrepreneurial and managerial complexities faced bio-entrepreneurs. The Business Models for Life Science Firms aims to fill this gap by offering managers in this rapid growth industry the tools needed to design and implement an effective business model customized for the unique needs of research intensive organizations. Onetti and Zucchella begin by unpacking the often-used 'business model' term, examining key elements of business model conceptualization and offering a three tier approach with a clear separation between the business model and strategy: focus, exploring the different activities carried out by the organization; locus, evaluating where organizational activities are centered; and modus, testing the execution of the organization's activities. The business model thus defines the unique way in which a company delivers on its promise to its customers. The theory and applications adopt a global approach, offering business cases from a variety of biotech companies around the world.
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New. Contains: Halftones, black & white, Line drawings, black & white, Tables, black & white. Routledge Studies in Innovation, Organizations and Technology . Includes: line drawings, black & white, halftones, black & white, tables, black & white. Intended for college/higher education audience.
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New. Contains: Halftones, black & white, Line drawings, black & white, Tables, black & white. Routledge Studies in Innovation, Organizations and Technology . Includes: line drawings, black & white, halftones, black & white, tables, black & white. Intended for college/higher education audience.
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New. Contains: Halftones, black & white, Line drawings, black & white, Tables, black & white. Routledge Studies in Innovation, Organizations and Technology . Includes: line drawings, black & white, halftones, black & white, tables, black & white. Intended for college/higher education audience. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
Choose your shipping method in Checkout. Costs may vary based on destination.
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New. Print on demand Contains: Halftones, black & white, Line drawings, black & white, Tables, black & white. Routledge Studies in Innovation, Organizations and Technology . Includes: line drawings, black & white, halftones, black & white, tables, black & white. Intended for college/higher education audience.
Choose your shipping method in Checkout. Costs may vary based on destination.
Seller's Description:
New. Contains: Halftones, black & white, Line drawings, black & white, Tables, black & white. Routledge Studies in Innovation, Organizations and Technology . Includes: line drawings, black & white, halftones, black & white, tables, black & white. Intended for college/higher education audience. In Stock. 100% Money Back Guarantee. Brand New, Perfect Condition, allow 4-14 business days for standard shipping. To Alaska, Hawaii, U.S. protectorate, P.O. box, and APO/FPO addresses allow 4-28 business days for Standard shipping. No expedited shipping. All orders placed with expedited shipping will be cancelled. Over 3, 000, 000 happy customers.
