Written by the world's leading thinkers on brand strategy, this book looks at what Asian and emerging market brands need to do to succeed in international markets and the challenges they face when competing with western brands.
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Written by the world's leading thinkers on brand strategy, this book looks at what Asian and emerging market brands need to do to succeed in international markets and the challenges they face when competing with western brands.
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Edition: 2013, Palgrave Macmillan
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Details: ISBN:
1137276614
ISBN-13:
9781137276612
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Palgrave Macmillan
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06/2013
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English
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18069409766
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Edition: 2013, Palgrave Macmillan
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Details: ISBN:
1137276614
ISBN-13:
9781137276612
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Palgrave Macmillan
Published:
2013
Language:
English
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18042940866
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Edition: 2013, Palgrave Macmillan
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1137276614
ISBN-13:
9781137276612
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Palgrave Macmillan
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2013
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English
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Seller's Description: Good. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
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Edition: 2013, Palgrave Macmillan
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1137276614
ISBN-13:
9781137276612
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Palgrave Macmillan
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2013
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English
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Edition: 2013, Palgrave Macmillan
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1137276614
ISBN-13:
9781137276612
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Palgrave Macmillan
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06/2013
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English
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Edition: 2013, Palgrave Macmillan
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1137276614
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9781137276612
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2013
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Edition: 2013, Palgrave Macmillan
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2013
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1137276614
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9781137276612
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2013
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1137276614
ISBN-13:
9781137276612
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Palgrave Macmillan
Published:
2013
Language:
English
Alibris ID:
17893555031
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ISBN-13: 9781349446742
2015 edition
Trade paperback
ISBN-13: 9781137467591
Paperback
ISBN-13: 9781137276612
Hardcover
All Editions of Brand Breakout: How Emerging Market Brands Will Go Global
