"Aimed as much at the neophyte as at the insider who questions why IPR Matters in the digital age and the corporates strategies in the digitalized economy, this book, approaches with perspicacity the development of disruptive mechanisms for organizations and the IPR centric leadership. The book is focused on the organizations and a management systems perspective. The book identifies the technical practices and proposes multi-level strategies to promote disruptive leadership and encourage growth. The book then addresses, the ...
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"Aimed as much at the neophyte as at the insider who questions why IPR Matters in the digital age and the corporates strategies in the digitalized economy, this book, approaches with perspicacity the development of disruptive mechanisms for organizations and the IPR centric leadership. The book is focused on the organizations and a management systems perspective. The book identifies the technical practices and proposes multi-level strategies to promote disruptive leadership and encourage growth. The book then addresses, the fundamentals of innovation and technology governance, from the production of ideas to the distribution of innovative products or services, including prototyping, financing, industrialization, etc. It presents recent challenges, including open innovation, creativity and design thinking, and innovation of business models, placing them in the context of the knowledge and the collaborative economy. The ambition of the book is rather to propose a framework for thought and action to the manager, which is composed of five walls: organizational creativity, intellectual property, financing, manufacturing and design of innovation, brought together under one roof, the business model of the technology. This device in which the manager must fit, is situated in the strategy of his company, and to be embedded in a specific macroeconomic space"--
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